Brand X PR was founded in 2006 with the aim of taking PR beyond the ‘battery approach’.  Instead of employing rows of junior staff to endlessly call journalists with non-stories, Brand X brings together the strategic insight of large agencies and the creativity and high-levels of service of the smaller ones.

Since then, we’ve built a team of experienced PR practitioners, analyst relations experts and journalists, all of whom have an enthusiasm, combined with a detailed understanding of their sectors, media and audience.

At the beginning of every campaign, we work through a detailed audit, which sets out the scope of the work and targets. It also allows us to get a detailed understanding of our clients from the outset, enabling us to develop creative campaigns based on a clear strategy that is aligned to their company goals.

We believed PR shouldn’t be limited to the media, and understand the importance of internal communications, customer communications and analyst relations, and can build them into any campaign.

We also believe in an honest approach and, as a result, the team clients originally meet is the team that works on their account. Just as importantly, we’re completely transparent and offer fixed price options.

Everything we do is aimed at generating the results clients want, so we don’t waste budget doing work that won’t deliver coverage or help drive a client’s bottom line. Instead, we provide entirely honest advice, based on experience and as though it’s our budget on the line.